Media
Discover how Dr. Simone Boer is transforming the fields of personal development, professional coaching, and business growth with neuroscience-based strategies and cutting-edge brain hacks. From tackling burnout to revolutionizing self-talk, explore how Simone’s expertise is making waves in the media.
Dr. Simone Boer: The “Hacks Queen” Revolutionizing Coaching Through Neuroscience and Strategy
Jon Stojan - 2023
In this feature, Dr. Simone Boer shares her groundbreaking approach to coaching, blending neuroscience, brain hacks, and strategy to help individuals and businesses unlock their full potential. Discover why Simone is redefining success and empowering her clients to reframe their mindset, fast-track their goals, and achieve extraordinary results.
Does Your Self-Talk Need an Upgrade?
Body + Soul - 2024
Dr. Simone Boer explains the power of self-talk and how up to 80% of our thoughts are negative. Learn actionable techniques to rewire your mind, overcome self-doubt, and build a stronger, more confident inner voice. This article is a must-read for anyone ready to transform their mindset and embrace positive, empowering thoughts.
A Brain-Based Revolution in Personal, Professional, and Business Growth
Times New Group - 2024
In this feature, Dr. Simone Boer reveals how neuroscience and brain hacks are changing the game for personal and professional development. From unlocking career success to fostering business growth, Simone’s unique coaching approach combines science-backed strategies and practical tools to drive measurable results.
1 in 2 Australians Are Experiencing Burnout—Here’s How to Overcome It
Dr. Simone Boer - 2024
Burnout is on the rise, and Dr. Simone Boer addresses the challenges faced by high-functioning professionals in today’s fast-paced world. Discover her brain-based techniques to combat burnout, rebuild energy, and regain clarity to achieve balance and sustained success in both personal and professional life.
5 Signs You Might Be Stuck in Functional Freeze
Body+Soul - 2024
Dr. Simone Boer explores functional freeze, a survival response that keeps you feeling stuck, overwhelmed, or emotionally numb. She breaks down five key signs to look out for and offers practical insights on how to regain balance and move forward.
New year goals: 25 ways to make your life easier, cheaper and more fun in 2025
The Guardian - 2025
Dr. Simone Boer shares how setting a yearly theme can sharpen focus, cut through distractions, and create lasting progress. Featured at #17 in The Guardian’s New Year Goals: 25 Ways to Make Your Life Easier, Cheaper, and More Fun in 2025, she explains how this simple mindset shift can set the tone for a more intentional and successful year.
Could quitting coffee make you healthier?
Body+Soul - 2025
Should You Quit Coffee for Better Health?
With celebrities ditching caffeine and research offering mixed insights, is skipping your daily brew the key to better health—or an unnecessary sacrifice? From its impact on sleep, gut health, anxiety, and heart function, neuroscientist Dr. Simone Boer and other experts weigh in on whether you should rethink your morning ritual. Ready to sip on the truth?
Your Brain is Wired for Negativity – Here’s How to Flip the Switch
Body+Soul - 2025
Negativity bias makes us focus on negative events, a trait from our ancestors’ survival instincts. But in today’s world, it can hold us back. Dr. Simone Boer explains how this bias affects our thoughts and actions, leading to stress and missed opportunities. Learn simple strategies like gratitude, exercise, and CBT to rewire your brain and cultivate a more positive mindset.
How I plan to make $300,000 in passive income by 50
The Australian Financial Review - 2025
In this article, I share the journey my partner and I have taken to build an $8 million property portfolio. From the challenges we've faced to the mindset and strategies that led to our success, I’m opening up about it all. This isn’t about just financial freedom—it's about creating a lifestyle of choice and impact. In the article, you'll learn how we transitioned from residential to commercial properties, the power of perseverance, and why having a clear vision is crucial. Let me know, what does financial freedom mean to you?
Set for Success (Page 41)
The House of Wellness - 2025
Dr. Simone Boer was featured in a recent magazine article exploring the neuroscience behind success. Drawing on her expertise as a high-performance mindset coach and neuroscientist, Simone shared insights on how confidence, resilience, and even small wins can rewire the brain to build momentum and achieve greater goals.
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What is 'Boreout'?
Body+Soul - 2025
In this article, I explore the concept of boreout—a form of burnout caused by boredom and lack of purpose at work. I share how it affects your mental wellbeing and offer neuroscience-informed strategies to help you re-engage, find meaning, and reignite your spark.
Stuck But Safe:
Why Life In The Comfort Zone Is Draining You
Best health buys - 2025
In this article, I unpack the Region-Beta Paradox—a curious psychological phenomenon where we’re more likely to change when things get worse, not better. I explain why our brains sometimes keep us stuck in ‘just-okay’ situations, and I share science-backed insights on how to recognise these patterns and take empowered action toward growth.
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